Blue Wire and Coors Light Partner on a Memorable NFL Draft Line Up

May 4, 2022

Blue Wire and Coors Light partnered to entertain and engage football fans across the country during the Draft held April 28thto April 30at Caesars Forum on the Las Vegas Strip. The partnership delivered over 8 million impressions to Coors Light through a live programming on YouTube with “Green Light with Chris Long” from the Blue Wire Studio at Wynn Las Vegas, episodes of multiple podcasts from the Blue Wire network that featured the commentary that regional fans needed to know and digital clips and reactions across digital platforms.  

Green Light with Chris Long” delivered an incredible panel of talent including 3× Super Bowl champion receiver Julian Edelman, 49ers defensive stalwart Arik Armstead, cornerback turned FBI agent Charles ‘Peanut’ Tillman, Super Bowl champion safety Will Blackmon and, fresh from Caesers Forum, the #2 overall pick for the Detroit Lions Aidan Hutchinson.

Listen to the full episode here.

There was more Blue Wire talent on the ground. TikTok legends and hosts of “Stay Hot: a sports podcast" Matt Sponhour, Blaiden Kirk and Theo Ash held live watches for their fans on the first two nights of the Draft and stopped by the Blue Wire Studio at Wynn Las Vegas to break down the winners and losers from day 2 of the NFL Draft. The team even found time to show off their incredibly honed football skills at the Draft Experience earning millions of views on TikTok.  

@stayhotpod

Odell’s Dad is having a fit

♬ original sound - Stay Hot

List to Stay Hot: a sports podcast here.  

Sean Green and Ryan Kramer of “The Sports Gambling Podcast” met the moment with their own Draft take, bringing their uncensored sports betting opinions, analysis, and advice live online and in their podcast feed. Tune in to hear their fresh picks and more here.  

"There's only one brand in sports media bringing together Pro Bowl athletes, TikTokers and up-and-coming journalists all under one roof.” remarked Kevin Jones, Blue Wire Founder and CEO “We were able to showcase our unique collection of talent and having Coors Light be a major part of it was the cherry on top."

Subscribe to our newsletter
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

We'd love to talk!
Get in touch today.