81
%
18-44
ADVERTISERS
We have great advertising opportunities across our content
Blue Wire is an Engaged, Fanatical Community.
We Delivered Over
200M
Impressions
Connecting Over
80
Brands
To Listeners Over the Last
12
Months
Blue Wire Partners
Blue Wire is Young, Male, and Affluent.
Blue Wire Listeners are diehard fans who skip traditional media and head to podcasts YouTube, and social media to learn about their favorite team. Listeners lean in when the host of their favorite show speaks unlocking opportunity that can be tapped into by you.
AGE
18
%
44+
GENDER
90
%
Male
10
%
Female
INCOME
15
%
S250K+
37
%
$100-250K
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Blue Wire Hosts Bring Your Brand to Life.
Want to discover how to best reach your audience?
NBA Playoffs Case Study.
CLIENT OBJECTIVE:
NerdWallet came to Blue Wire to bring their campaign “Compare Your Way There” to life for NBA fans. We found the perfect audience match in the star-studded NBA podcast Road Trippin’ with Richard Jefferson, Channing Frye, and Allie Clifton.
NerdWallet came to Blue Wire to bring their campaign “Compare Your Way There” to life for NBA fans. We found the perfect audience match in the star-studded NBA podcast Road Trippin’ with Richard Jefferson, Channing Frye, and Allie Clifton.
HOST READ ADS across Podcast + YouTube Companion
BRANDING INTEGRATION across Podcast Artwork, YouTube Episode Frames, and Social Graphics
Custom Branded Segments tied to NerdWallet’s Campaign Creative (“Compare Your Way There”)
Added Value through Blue Wire’s NBA Network
BRANDING INTEGRATION across Podcast Artwork, YouTube Episode Frames, and Social Graphics
Custom Branded Segments tied to NerdWallet’s Campaign Creative (“Compare Your Way There”)
Added Value through Blue Wire’s NBA Network
We delivered: viral social posts online and +150% delivery vs. campaign goals.
